Competitive Analysis and Keyword Research Test
The SEMrush Competitive Analysis and Keyword Research Test evaluates your understanding of competitive analysis and keyword research using SEMrush. Here are the key points covered in this test:
- Position Change for Higher Traffic Boost:
- To potentially achieve a higher traffic boost, consider the following position changes:
- From 51 to 30
- From 11 to 10
- From 91 to 40
- To potentially achieve a higher traffic boost, consider the following position changes:
- Optimal Scenarios for Competitor Analysis:
- When analyzing your competitor’s website to build your initial keyword list, consider these optimal scenarios:
- Explore the Organic Research Positions tab to find relevant keywords your competitor ranks for in top search results.
- Make a list of keywords you think should enrich your content and then check them within the Keyword Difficulty tool.
- Use Keyword Gap to discover matches and differences in your and your competitor’s keyword profiles.
- When analyzing your competitor’s website to build your initial keyword list, consider these optimal scenarios:
- Content Benchmarking Tools:
- Several tools aid in content benchmarking:
- Post Tracking: Helps you see how certain articles perform in terms of visibility and user engagement metrics.
- On Page SEO Checker: Assists in finding resources your competitors use to publish their content.
- Brand Monitoring: Helps identify if a certain topic is covered by your competitors.
- Several tools aid in content benchmarking:
- Keyword Difficulty Metric:
- The metric indicating how hard it is to rank for a specific keyword in organic search is Keyword Difficulty.
Remember, mastering competitive analysis and keyword research is essential for effective SEO strategies. Good luck with your SEMrush certification! 🌐🔍📊 123.
